Rupert Murdoch believes Facebook should pay trusted news publishers in the same way cable companies currently pay publishers.
“Facebook and Google have popularized scurrilous news sources through algorithms that are profitable for these platforms but inherently unreliable,” Murdoch, who controls the Wall Street Journal as executive chairman of News Corp said in a statement.
Publishers are better equipped and trained in validating sources than a Facebook algorithm.
The statement comes as Facebook’s CEO Mark Zuckerburg announced that Facebook would step up its efforts to “fight misinformation and sensationalism on its platform by using member surveys to identify “trustworthy” outlets.”
However to many this statement is becoming repetitive and the Facebook platform is still unable to even locate fake news let alone fight the issue.
Facebook, Twitter and Google have both come into scrutiny since the Russian Investigation by US officials proving interference during the US election.
As a result of the exposure, the quality of content has been called into questions and users itself are constantly questioning the efforts of the platforms to whom they are subscribed.
Facebook has been extremely slow when it comes to sharing profits with its creators and prefers to create, purchase or replicate its own algorithms, rather than pay a third party